A local construction and renovation company offering home upgrades, interior finishing, and certified repair services needed a website that would represent their expertise online, build trust with homeowners, and drive service inquiries.

The landing page highlights core services, showcases completed renovation projects, and guides users toward requesting a quote directly online.

The goal was to create a conversion-focused landing page from scratch that clearly communicates the company’s value, reinforces credibility, and motivates users to take action.

The Design Challenge

Key UX challenges we needed to solve:

• The company had no existing website – zero digital presence
• Users struggle to trust construction services without proof of expertise
• The brand needed to stand out in a highly competitive industry
• The service offering was complex, making content organization difficult
• Their internal request process required clear CTAs and fast interaction

Solution For TGM Construction

We designed a website focused on clarity, credibility, and conversion:

• Strong first impression – Hero block with value proposition and direct CTAs
• Clear service categories – Users immediately understand what the company offers
• Social proof & benefits – Key advantages, certifications, discount offers, and testimonials
• Portfolio gallery – Before/after visuals demonstrating real craftsmanship
• Conversion focus – Multiple inquiry CTAs placed throughout the page to reduce drop-off

The structure encourages action at every stage – without overwhelming the user.

Wireframe

Wireframes helped us define the layout and focus on usability first.
We explored multiple content structures to ensure the most important elements – CTA, services, and portfolio – appear at the right moment in the user journey.

Client value: A strong blueprint for a landing page that feels intuitive and converts better.

UI Design

We crafted a visual style based on:

• Dark background – premium / reliability
• Orange accents – focus on CTAs / attention
• High-quality imagery – real project experience

Typography and spacing make the page clean, modern, and easy to read, even on mobile screens.